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14 November 2022

We are pulling out the stops in support of small businesses across West Northamptonshire as we approach this year’s Small Business Saturday on December 3.
There are over twenty thousand small businesses operating across the area, offering a vast range of products and services to meet most needs.
West Northamptonshire Council (WNC) is asking organisations to share a video showcasing their business and expressing why people should shop locally and support small businesses.
We have crafted a quick ‘how to’ guide to help even the most novice of videographers create captivating content to shine a spotlight on as many West Northants businesses as possible.
We are here to promote local businesses and will share the videos including any events and offers across our channels, so tag in @westnorthants on Facebook or Twitter and @West Northamptonshire Council on LinkedIn and use the #SmallBizSatUK hashtag.
The first Small Business Saturday in the UK took place in 2013 and since then the event has gone from strength to strength.
The campaign aims to highlight small business success and encourages consumers to 'shop local' and support small businesses in their communities.
The day itself takes place on the first Saturday in December each year, but the campaign aims to have a lasting impact on small businesses.
To ensure that residents and visitors can explore every West Northants business, all employers are urged to register on the free app, Explore West Northants.
The app showcases everything to enjoy all year round in West Northants, from independent businesses to cultural attractions and local events.
"Small Business Saturday is a great way to highlight what our incredible small businesses do.Cllr Daniel Lister, WNC’s Cabinet Member for economic development, town centre regeneration and growth,"We have some amazing independent retailers, family-owned restaurants, pubs, cafes, visitor attractions and activity centres across our area – there really is something for everyone.
"However we want to make sure we are celebrating our small businesses all year round – this is why we encourage businesses to utilise all the free support and advice available so they can really showcase their business to the widest possible audience – all of which is available through our WNC Economy Team.
"So please, do join us in the lead-up to this year’s Small Business Saturday and take part in our activities and let us help to spread the word about your business, and all of the amazing businesses West Northants has to offer."
A range of free webinars are available to support businesses with everything from creating TikToks and growing a business online to managing time and money better.
WNC also offers wide-ranging support for businesses throughout the year including:
- Business growth
- Accessing funding
- Employment, skills and recruitment
- Help to start a new business
- A Business Toolbox packed with useful documents
Visit our Small Business Saturday page or contact us at [email protected] or on 01327 322230 to find out more.
Creating content for Small Business Saturday
WATCH: Cllr Daniel Lister, WNC’s Cabinet Member for Economic Development, Town Centre Regeneration and Growth, talks more about Small Business Saturday in West Northants.Small Business Saturday takes place on December 3, and we’re encouraging fantastic independent outlets like yours to share videos of your business on social media, to shine a light on all that West Northamptonshire has to offer.
It may seem daunting, but the filming can be done quickly and easily on your smartphone, helping you show off your business and engage with potential customers.
These great examples of videos that businesses have produced might give you some inspiration, but we’ve also put together some top tips to help you:
Planning your video
A good video is all in the planning and preparation. Decide whether you want to shoot your video selfie style, whether you want a colleague to film you, or whether you just want to show off your products on film while you provide a voiceover.
You may feel too shy to appear on film, but please remember that videos with people in them are more engaging on social media.
If you’re not sure what to say, then why not use the following as a guide:
- Introduce your business
- Where in West Northants are you located?
- How long have you been here?
- What do you sell?
- What is a popular product?
- What’s unique about your shop?
- Why should a customer visit your shop?
- What are you most proud of?
- Can you describe the experience of visiting your shop?
- What is your favourite thing about being a business owner in West Northants?
You don’t need to answer all the questions – choose the most interesting ones for your business.
Shooting your video
Here are some things to think about when filming the video:
- Light - Can you increase the light in the room? It might appear bright to the human eye but the camera on your phone may struggle.
- Move your subject so they’re facing the light source and their face is the brightest part of the picture.
- Background – Look at the background of what you’re filming and think about how this portrays your business. What can you see? Is it uncluttered? Does the entire frame portray the message you want it to?
- Noise – limit background noise and avoid filming outside if there is traffic or any wind.
- Holding your phone – Hold your phone upright in portrait mode, as this style of video has a greater engagement rate on social media. If you’re getting a static shot then try to keep the phone straight and level and consider the use of a little tripod or something to rest the phone on.
- Smile…and relax – if presenting to camera, try to be as relaxed as possible and project your smile through your entire face and eyes.
Sharing your video
If your video needs trimming you can usually do this using the camera app on your camera smartphone, though we have also provided a list of free editing apps below.
Then please share it to your social media accounts. Be sure to tag us in Facebook or Twitter and @West Northamptonshire Council on LinkedIn and use the #SmallBizSatUK hashtag.
We can then share your videos on our channels to spread the word!
Free video editing software
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15 November 2022

Public Health in North Northamptonshire and West Northamptonshire Councils is recommending all parents or guardians of two and three year olds to get their child vaccinated with the free seasonal flu nasal spray as soon as possible.
Flu is a highly contagious infection which can be caught by anyone, and for some people, including small children, can have serious health implications. As well as being an unpleasant illness, in some cases it leads to more serious problems such as bronchitis, pneumonia, middle ear infection, sepsis, and can even prove fatal.
Ensuring your child has their flu vaccination can help to protect them from catching the virus as small children are highly susceptible, particularly those who attend nursery or other childcare settings.
When infected with flu, young children can pose a secondary risk to anyone vulnerable or elderly they come into contact with.
This year is predicted to be a bad winter for respiratory infections, with an expected significant rise in flu and COVID-19 infections occurring together. This combination increases the possibility of complications and is likely to result in increased hospitalisations and deaths.
Dr Annapurna Sen, Consultant in Health Protection for North and West Northamptonshire Councils says:
“The Northamptonshire uptake of flu vaccine in children aged two to three was very low last year with less than half vaccinated. This meant many very young children were unprotected from flu.
"This year we are all spending more time mixing with others, so it is especially important to make this a priority. All children in this age group are being offered this vaccination for free. It’s given to most children through a nasal spray which contains small amounts of weakened flu viruses and does not cause flu in children.
"I want to appeal to all parents and guardians to take personal responsibility to ensure your children receive their flu nasal spray, a simple procedure, but one which will protect them from flu as well as preventing the spread of the illness to vulnerable family and friends.”
As flu viruses change annually, a new nasal spray vaccine needs to be given each year, just as with the injection type flu vaccinations.
If you have not received an invitation for your child to receive the flu vaccine, speak to your GP practice to book an appointment.
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15 November 2022

CityFibre, the UK’s largest independent full fibre platform, has now laid a staggering 840km of full fibre internet cables through Northampton as part of its £40m plan to future-proof the town’s digital connectivity.
This milestone represents enough full fibre cabling to speed through 143 laps of the nearby Silverstone Circuit, home of the famous British Grand Prix.
It means CityFibre has already connected thousands of homes and businesses in Northampton to its full fibre network, allowing residents to access lightning-fast broadband services from launch partner Vodafone, on selected Vodafone Pro Broadband plans, while TalkTalk, Giganet, Zen, Air Broadband, Yayzi, IDNet and Octaplus are available in parts of the town.
“We’re making fantastic progress on our £40m investment to transform Northampton’s digital infrastructure through the rollout of our full fibre technology. Thanks to the work of our build team, the majority of Northampton now has access to full fibre broadband, up from less than one per cent when the project began.James Cushing, CityFibre’s Area Manager for Northampton“Our network is being installed throughout the town’s streets at speed. With thousands of residents already able to access the best available digital connectivity, we cannot wait for Northampton to reap the many benefits of full fibre broadband.”
“We’re thrilled to learn that CityFibre is making significant progress on its full fibre network, which takes Northampton well ahead of the national average of full fibre availability. We have also recently agreed a wayleave which will allow this infrastructure to be installed to thousands of council homes, providing residents with increased choice, competition and access to the latest digital infrastructure and all the benefits this can bring. The full fibre rollout will massively upgrade the town’s digital infrastructure and ensure our homes and businesses are equipped to thrive in the digital age.”Councillor Jonathan Nunn, Leader of West Northants Council
Northampton is one of a growing number of locations in the UK to benefit from CityFibre’s nationwide Gigabit City Investment Programme which will bring new and improved broadband infrastructure within reach of up to eight million homes and businesses nationwide.
Granemore Group is installing the full fibre network on CityFibre’s behalf, with works currently ongoing in the Abington and Semilong areas. Work has been completed across large sections of the town including Hunsbury, Grange Park, Far Cotton, Parklands, Blackthorn and Boothville with more to follow shortly. As work is completed in each neighbourhood, residents can access some of the fastest and most competitive broadband packages available.
People interested in giving their home or business broadband a boost can find out more about the build, register their interest on the CityFibre website and ensure they are updated on service availability.
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14 November 2022

Parents and carers who home school children are invited to join virtual sessions aimed at helping young people to stay safe online.
Our School Attendance Support Service is offering the parent and carer sessions on Safeguarding Children and Young People Online.
The sessions are aimed at parents and carers who electively home educate their children and want to know more about how to support them to be online in a safe and responsible way.
Each one-hour interactive session is run by our online safety and wellbeing officer Simon Aston and will explore where children and young people are going online, from gaming to social media.
It will delve into mental health, resilience, how children can be supported during the move from primary to secondary education and forming healthy relationships, both online and offline.
The session is built around helping children manage online risk, not blocking or taking devices off children and young people.
For more information about the sorts of topics covered, please visit our Online Safety and Wellbeing YouTube channel
Event dates:
The online sessions run from 6-7pm on the following dates. Please click on the appropriate link to book your place:
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11 November 2022
(Left to right): Awards host Paddy McGuinness, WNC Leader Cllr Jonathan Nunn, Gabby Deere, Strategic Director Northants Sport, Alex Millar WNC Project Manager, Chris Holmes Chief Exec Northants Sport, and Amanda Etty from the award sponsor Moore.Just two months after its official opening, Northampton Bike Park has reached new heights as it scoops prestigious gong at the Northamptonshire Business Excellence Awards 2022 on Thursday, 10 November.
West Northants Council (WNC) and Northamptonshire Sport have worked together to deliver this ambitious project, winning the Land and Development Award, sponsored by Moore chartered accountants.
The award category recognises projects which have had a significant impact on Northamptonshire’s community or economy, providing clear consideration and use of innovation to have a positive impact on the environment.
The bike park has been created on a former golf course, which had previously been disused for over six years.
Costing £750K to build, £250,000 of funding came from Sport England via the ‘Places To Ride fund’ a partnership between Sport England, British Cycling and the Department for Digital, Culture, Media and Sport (DCMS).
The rest of the project costs were funded by West Northants Council, including £50,000 funds of from Public Health Northamptonshire.
Sustainability has played a key part in the development of this project, the park is well served by the local cycle network, from the town centre and neighbouring housing areas, including the Norbital, National Cycle Route 6.
Users of the facility are encouraged to use these sustainable active travel routes to access the site, with parking made available for disabled users and those travelling from further afield.
There was a clear identified strategic need for the project, as set out in the Northamptonshire Joint Health and Wellbeing Strategy 2016-2020 which proposed a range of measures to reduce health inequalities such as creating spaces, facilities and infrastructure to enable people to make healthier choices.
The bike park offers a leisure facility which can be accessed by people of all ages and abilities.
"It is fantastic to see the clear impact which Northampton Bike Park is having on our communities so shortly after opening.Cllr Jonathan Nunn, Leader of WNC."To have this facility and the hard work which has gone into delivering this ambitious project recognised at the All Things Business awards is a true accolade which we’re delighted to celebrate.
"Alongside Northamptonshire Sport we’re pleased to have worked with Sport England and British Cycling, Delapre Golf Centre, and dedicated volunteers to create a facility which offers something for people of any age and ability.
"We look forward to continuing to celebrate the success of this fantastic leisure facility."
Local physical activity, health and wellbeing charity, Northamptonshire Sport, manages the day-to-day operations of the park.
Two members of the Northamptonshire Sport team continue to oversee the development and maintenance of the bike park, whilst working with partners to ensure the site is inclusive, benefitting as many people in the local community as possible, from children to experienced mountain bikers.
"Northamptonshire Sport are proud and excited to have been chosen as the operator of this amazing facility.Gabrielle Deere, Strategic Director – Business Development and Commercial at Northamptonshire Sport."The plan is to make the Bike Park an inclusive environment where all ages, gender and backgrounds can come and enjoy the trails or just to walk the grounds.
"The park is already popular with the local community, we have hosted led rides and this weekend the first of our coached courses starts.
"We will be running courses for all age groups and standards.
"The upkeep of the park is funded by the car park revenue and the great volunteers who will help us maintain the trails and enhance the ecology of the park."
For more information, visit the Northampton Bike Park website.